Small Business Advertising Workshop

Service Description

Most business owners get pulled in ten directions when it comes to advertising. Someone says try Facebook ads, someone else says billboards still work, and meanwhile you're not sure where your money should actually go. This workshop clears that up. In this hands-on session, you'll get a clear picture of the advertising options available to you, both online and off, so you can make decisions based on what actually fits your business instead of whatever's trending. We'll cover: Digital Advertising Options Google Ads, social media ads, retargeting, and email marketing. We'll break down what each one is good for, what it costs, and who it makes sense for. Non-Digital Advertising Options Print, radio, direct mail, local sponsorships, and other traditional formats that still work for the right business. We'll talk about when these make sense and when they're a waste of money. Best Practices, Tips, and Tricks How to set a realistic budget, track whether an ad is actually working, avoid common mistakes, and figure out which channels deserve your time and money first. By the end of this workshop, you'll walk away with a clear framework for evaluating any advertising option that comes your way, so you can stop chasing trends and start making decisions that fit your business. This class is built for business owners who are tired of throwing money at ads and hoping something sticks.