Social Media Marketing Workshop

Service Description

Most business owners post when they remember to, with no plan and no system. That's why it feels like a chore that never pays off. This workshop gives you a repeatable system so social media stops being a guessing game. In this hands-on session, you'll learn how to build a content strategy that fits your business and your time, without burning hours every week. We'll cover: Know Your Audience and Pick Your Platforms Figure out who you're actually trying to reach, then choose the one or two platforms where they spend their time. Doing one or two platforms well beats spreading yourself thin across five. Content Pillars and Calendars Build 3 to 5 core content themes so you're never staring at a blank screen wondering what to post. Plan ahead and batch your content so you can create a month's worth in one sitting. Posting, Engagement, and Using AI the Right Way Learn simple tools to create content fast, how to use AI for inspiration without losing your voice, and why engagement matters more than follower count. We'll also cover the metrics that actually tell you if it's working. By the end of this workshop, you'll walk away with a workbook and a monthly workflow you can start using right away, whether you're doing this yourself or handing it off to someone on your team. This class is built for business owners who want their social media to build trust, bring in referrals, and shorten the sales cycle, not just rack up likes.